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Tourism Grant

Grants to Georgia Nonprofits and Agencies in Eligible
Locations to Increase Tourism in the Region

Agency Type:


Funding Source:

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Augusta Convention and Visitors Bureau

Deadline Date:

01/15/21 4:00 PM Receipt


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Grants to Georgia nonprofit organizations and agencies in eligible locations to increase tourism in the region. Funding may be used for marketing as well as for the development of activities, experiences, and products for visitors and the community. Eligible applicants are located in Augusta.

The Tourism Grant Program, administered by the Augusta Convention and Visitors Bureau (ACVB) provides funding to assist with tourism marketing, promotion, tourism product development, attractions, special events, and festivals that will foster local economic impact through tourism ultimately resulting in increased visitation from outside of the Augusta area and higher destination appeal.

The Tourism Grant Committee has voted that 2021 Tourism Grant funds be allocated towards co-op marketing programming and product development projects that support Destination Blueprint recommendations, rather than individual marketing awards. The Committee has also made an exception for co-op marketing funds to be spent 70% out-of-market and 30% in-market to target both locals and travelers passing through the area.

For qualifying programs and events, see

For Co-op Marketing focus areas and target markets, see

For Product Development focus areas, see

For allowable expenses, see

GrantWatch ID#:

GrantWatch ID#: 141918

Additional Eligibility Criteria:

Applicants must fulfill all of the following:
- Be a documented not-for-profit, governmental, or quasi-governmental entity to be eligible.
- Have completed at least one year of fiscal operation as a not-for-profit organization
- An annual financial agreed upon procedures review must be conducted by the Augusta CVB’s chosen CPA firm.
- Be a partner in good standing
- No qualified entity may serve as a fiscal agent for a non-qualified entity
- Applicants must be located in Augusta and have a board of directors composed of at least one-half Augusta residents and must meet on a regular basis. Or, if it is a festival/event it must take place in Augusta.

For disallowable expenses, see

Pre-Application Information:

In 2021 two rounds of co-op marketing will be offered:
• Round 1 Co-op Marketing Program (February-mid July)
• Round 2 Co-op Marketing Program (July-December)

2021Tourism Grant Timeline for Application and Awards:
- January 15, 2021 2020: Applications must be received by the Augusta Convention & Visitors Bureau no later than 4:00 p.m.
- January 25, 2021: Target date for notifying 2021 grant recipients for product development and round 1 co-op marketing awards
- February 26, 2021: Target date for mandatory workshop/contract signing
- May 12, 2021: Target date for Round 2 2021 Tourism Grant Application, Guidelines, and Co-op Marketing Package go live
- December 30, 2021: 2021 supporting information for financial review due to CPA firm to conduct review
- January 21, 2022: 2021 Product Development and Co-op Marketing Final Reports due to Augusta CVB for 2020 grants

Product Development Grant Applicants: The applicant must be able to match each dollar by a quarter ($75 grant request + $25 your match = $100 project costs). Applications that include cash matches will be given higher consideration than those with inkind matches.

Contact Information:

Before starting your grant application, please review the funding source's website listed below for updates/changes/addendums/conferences/LOIs.

Submit one digital copy of the application to Lindsay Fruchtl ( and Jennifer Bowen
( and one printed copy to:

By Mail:
Augusta Convention & Visitors Bureau
Tourism Grant Program
P.O. Box 1331
Augusta, Georgia 30903-1331

Augusta Convention & Visitors Bureau
Tourism Grant Program
1010 Broad Street
Augusta, Georgia 30901

Direct questions to:
Lindsay Fruchtl, Vice President of Marketing
(706) 823-6606

URL for Full Text (RFP):

Geographic Focus:

USA: Georgia: Augusta area

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