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Grants to Virginia Organizations for Marketing Activities that Promote the Equine Industry

Marketing Grant Program


GrantWatch ID#

Funding Source
Virginia Horse Industry Board (VHIB)
Array ( )

Geographic Focus
USA: Virginia

Important Dates
Deadline: 12/01/23 5:00 PM Receipt Save

Grant Description
Grants of up to $5,000 to Virginia organizations for marketing activities that promote the equine industry throughout the state. Funding is intended to support traditional media, including, but not limited to, website development, events, contractual services, printed materials, advertisements, fees of professional speakers, and digital and social media marketing.

The Virginia Horse Industry Board (VHIB) will review and support efforts that address the promotion and economic development of the horse industry in Virginia as described in the Virginia Horse Industry Board’s strategic plan. This grant is being offered to support the Virginia horse industry in promoting and growing equine associations, organizations, events, and venues. 

Eligible Items can include:

Traditional Media: 

  • Placement of Advertisements to include print ads, digital, radio, etc.
  • Printed Materials – including brochures, flyers, posters, and other printed materials used to promote your organization or event.
  • Website Development – Development of an event page, membership campaign page, or expansion of website for marketing purposes are eligible.  
  • Contractual Services (web designer, graphic designer, etc.)
  • Professional Speaker Fees (marketing firm, website developer, graphic designer, etc.)
  • Digital Marketing – Banner or website advertising and other electronic marketing initiatives
  • Social media marketing initiatives
  • Event support – Grant funding can be used for awards, incentive funding, etc.  Venue rental will be considered but will be reimbursed only after the event has occurred.


Additional Eligibility Criteria
The Virginia Horse Industry Board considers grant applications from organizations.

Applicants must demonstrate a proven ability and experience to carry out elements of the proposed project. Those applicants proposing to rely on the expertise of another individual or organization to undertake any part of the project must clearly define the responsibilities of the party and provide evidence of that party’s ability to achieve that area of responsibility.

These grants are not small business loans for setting up or financing individual businesses. Such loans are available from the U.S. Small Business Administration. Monies will not be awarded for:
• Tuition Reimbursement
• Salaries
• Equipment
• Any Type of Construction Project
• General Operational Costs
• Insurance
• Judges Fees
• Alcohol

Maintenance fees for website are NOT eligible.

Pre-Application Information
All submissions are due to VHIB by 5pm on December 1, 2023. Applications received after that deadline will not be considered.

About VHIB:

Estimated Size of Grant
There is only one level of funding available and the maximum award for this grant is $5,000.

Term of Contract
Funding awarded for this cycle must be used between January 1, 2024 and December 31, 2024.

Contact Information
Apply Online:

If you would prefer to complete the application without using the online portal, please contact Heather Wheeler.

Questions regarding the grant program should be directed to:
Heather Wheeler, Virginia Horse Industry Board Program Manager
Phone (804)786-5842

Virginia Horse Industry Board
102 Governor Street, Room 318
Richmond, Virginia 23219

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