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In-Kind Support to Santa Barbara, California
Nonprofits to Develop Digital Media Campaigns

Agency Type:

Foundation / Corporation

Funding Source:

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Hutton Parker Foundation,

Deadline Date:



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In-kind support to Santa Barbara County, California nonprofits to develop marketing campaigns using native content and digital advertising. Funding is intended to support and promote the initiatives of nonprofits serving the area. Grant recipients will receive ad campaigns, stories, and news releases, as well as consultation services, digital advertising, and marketing strategies.

Elements Provided:

Three varied advertising campaigns within a three-month timeframe. Noozhawk will help you identify three marketing initiatives to promote via digital advertising on the local news website. These ad campaigns could include brand awareness, call to action messaging or outreach promotions to be determined by the nonprofit. Design of digital ads to be provided if needed.

Three news stories written by a Noozhawk journalist. The focus of the articles will be determined by the nonprofit, but could include such topics as the history of the organization, expansion or new directives, help or funding needs, or examination of issues related to the nonprofit’s work. The nonprofit will need to designate a point of contact to orchestrate the interviews and gathering of information for the articles.

Three News Releases – These must be provided by the nonprofit, and will be published during the same timeframe to further promote events, initiatives or fundraising goals.

General consultation with Noozhawk publisher and its vice president of business development. The focus of this meeting will be to ascertain the organization’s marketing and fundraising goals, craft advertising and messaging, discuss appropriate topics for news releases, and help coordinate exclusive and engaging Noozhawk stories.

Facebook and Twitter posts to highlight articles and news releases. Noozhawk is a local leader in the use of social media (Facebook and Twitter) to increase exposure on stories. Stories written about the nonprofit will be sent out on Noozhawk’s social media channels and via its e-Bulletins.

GrantWatch ID#:

GrantWatch ID#: 174248

Term of Contract:

Three stories, three ad campaigns and three news releases will be published within a three-month period.

Additional Eligibility Criteria:

Open to Santa Barbara County-based nonprofit organizations only.

Pre-Application Information:

Applications will remain current through the end of the year in which they are received, and will be reviewed quarterly with applicant notifications made by Foundation staff.

Applications are received year-round and reviewed quarterly based on the deadlines below:

- Dec. 1, 2017 – 1st Quarter
- March 1, 2018 – 2nd Quarter 2018
- June 1, 2018 – 3rd Quarter 2018
- Sept. 1, 2018 – 4th Quarter 2018

Contact Information:

Before starting your grant application, please review the funding source's website listed below for updates/changes/addendums/conferences/LOIs.

Online application:

26 W Anapamu Street
4th Floor
Santa Barbara
CA 93101

805-957-4743 (fax)

Pamela J. Lewis
Chief Operating Officer

Robyn Parker
Program Officer

URL for Full Text (RFP):

Geographic Focus:

USA: California: Santa Barbara County