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Event Marketing Assistance Grant

Grants to St. Landry Parish, Louisiana Nonprofits,
For-Profits, and Municipalities to Market Tourism Events

Agency Type:

Local

Funding Source:

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St. Landry Parish Tourist Commission (SLPTC)

Conf. Date:

02/01/18

Deadline Date:

03/01/18 Receipt

Description:

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Grants to St. Landry Parish, Louisiana nonprofits, for-profits, and municipalities for the promotion and marketing of tourism opportunities to attract visitors from outside the local area. Applicants are required to attend a workshop prior to applying; the next workshop is scheduled for February 1.

The mission of the St. Landry Parish Tourist Commission is to promote and position St. Landry Parish, Louisiana as a leading rural heritage tourism destination in the state, region, and south through the marketing and promotion. These efforts are designed to maintain and improve the area’s image as a great place to visit, to attract both domestic and international travelers, generate additional room nights, and increase tourist spending in St. Landry Parish, Louisiana.

In an effort to assist in the development of tourism within St. Landry Parish, The SLP Tourism Grant Program was established. The Program, managed by the St. Landry Parish Tourist Commission (SLPTC), is designed to provide financial assistance for the marketing of tourism-related projects or events throughout St. Landry Parish.

The goal of this program is to encourage tourists to experience rural Louisiana customs, traditions, and culture in St. Landry Parish. Therefore, projects must seek to promote and preserve the art, cuisine, culture, history, language, and regional music of St. Landry Parish while generating room nights and economic return for local and parish governments.

The program also aims to educate tourism industry partners on the basics of marketing and grant writing. The Commission seeks to provide a program for those who are new to grant writing in the hopes that this experience will prepare them for state and federal funding opportunities.

The St. Landry Parish Tourist Commission is a legislatively created political subdivision of the state, whose main charge is to promote tourism within St. Landry Parish (Arnaudville, Cankton, Eunice, Grand Coteau, Krotz Springs, Lebeau, Melville, Opelousas, Palmetto, Port Barre, Sunset, Washington)

Projects Eligible for Funding:
-Event Brochures/Rack Cards
-Distribution of Promotional Items
-Website Development & Design
-Traditional Advertising outside of a 50-mile radius (Newspaper, radio, television)
-Digital Advertising
-Social Media Advertising
-Social Media Management (must apply early)
-Event Photography
-Event Videography

Rewards Program:

Grant recipients who are compliant, meet deadlines and go above and beyond the requirements of the Event Marketing Assistance Grant Program may be eligible for the following rewards:
-Additional Funding
-Additional Advertising
-Additional Facebook ads
-Facebook Ad Extension
-Professional Graphics
-Professional Photography

Additional In-kind benefits for grant recipients:
-Social media banner (1)
-Social media posts (4 minimum)
-Facebook Ad (1 minimum)
-Web button on CajunTravel.com (1)
-Listing on CajunTravel.com (1)
-Listing on LouisianaTravel.com
-Listing on LafayetteTravel.com
-Listing in SLPTC Quarterly Calendar (Print)
-Button on monthly E-Newsletter (1)
-Additional print + digital advertising
-Display of print materials in Visitor Center

GrantWatch ID#:

GrantWatch ID#: 180407

Additional Eligibility Criteria:

Eligible entities:
-Not-For-Profit Organizations under section 501 of the Internal Revenue Code
-St. Landry Parish Municipalities
-For-Profit Organizations where revenue is consistent with the mission of SLPTC

Project must be an event or festival in SLP. Other projects may apply for the Project Assistance Grant.

Projects Not Eligible for Funding:
-Event Posters
-Event Programs
-Event Signage
-Any expense that is not for marketing, advertising, or promotions

Pre-proposal Conference:

Please Note: All applicants MUST take at least one workshop since the revision of the program. Additional workshops can be scheduled if the commission notices a need. The St. Landry Parish Tourist Commission meets at 5:30 PM. The agenda for each meeting is determined the preceding
Wednesday. You will be notified to confirm placement on agenda.

Workshop Schedule:
-February 1, 2018 5:30 PM at SLPTC
-June 4, 2018 9:00 AM at SLPTC

Pre-Application Information:

Application drafts are optional but recommended.

-Event Date: January 2018
-Application Draft Deadline: August 21, 2017
-Application Final Deadline: September 1, 2017
-Presentation Date: September 13, 2017

-Event Date: February 2018
-Application Draft Deadline: September 8, 2017
-Application Final Deadline: October 2, 2017
-Presentation Date: October 11, 2017

-Event Date: March 2018
-Application Draft Deadline: October 10, 2017
-Application Final Deadline: November 1, 2017
-Presentation Date: November 8, 2017

-Event Date: April 2018
-Application Draft Deadline: November 9, 2017
-Application Final Deadline: December 1, 2017
-Presentation Date: December 13, 2017

-Event Date: May 2018
-Application Draft Deadline: December 8, 2017
-Application Final Deadline: January 1, 2018
-Presentation Date: January 10, 2018

-Event Date: June 2018
-Application Draft Deadline: January 10, 2018
-Application Final Deadline: February 1, 2018
-Presentation Date: February 14, 2018

-Event Date: July 2018
-Application Draft Deadline: February 9, 2018
-Application Final Deadline: March 1, 2018
-Presentation Date: March 14, 2018

-Event Date: August 2018
-Application Draft Deadline: March 9, 2018
-Application Final Deadline: April 2, 2018
-Presentation Date: April 11, 2018

-Event Date: September 2018
-Application Draft Deadline: April 10, 2018
-Application Final Deadline: May 1, 2018
-Presentation Date: May 9, 2018

-Event Date: October 2018
-Application Draft Deadline: May 10, 2018
-Application Final Deadline: June 1, 2018
-Presentation Date: June 13, 2018

-Event Date: November 2018
-Application Draft Deadline: June 8, 2018
-Application Final Deadline: July 2, 2018
-Presentation Date: July 11, 2018

-Event Date: December 2018
-Application Draft Deadline: July 10, 2018
-Application Final Deadline: August 1, 2018
-Presentation Date: August 8, 2018

Contact Information:

Before starting your grant application, please review the funding source's website listed below for updates/changes/addendums/conferences/LOIs.

St. Landry Parish Tourist Commission
978 Kennerson Rd.
Opelousas, LA

877.948.8004
info@cajuntravel.com

URL for Full Text (RFP):

Geographic Focus:

USA: Louisiana: St. Landry Parish (Arnaudville, Cankton, Eunice, Grand Coteau, Krotz Springs, Lebeau, Melville, Opelousas, Palmetto, Port Barre, Sunset, and Washington)