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Advertising and Marketing Grant, Sponsorship Grant

Grants to Sweetwater County, Wyoming
Nonprofits to Promote Tourism Opportunities

Agency Type:

Foundation / Corporation

Funding Source:

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Sweetwater County Joint Travel and Tourism Board

Deadline Date:

11/15/18

Description:

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Grants of up to $6,000 to Sweetwater County, Wyoming nonprofit organizations to promote tourism in the local area. Funding is available for celebrations, conference, conventions, and other events that enhance the local economy. This program promotes recreational opportunities and other activities that will attract and retain visitors to Sweetwater County and its municipalities.

Grant Overview:
-The purpose of the Sweetwater County Travel and Tourism Board is to provide for the promotion of travel and tourism and to generate and increase overnight stays in Sweetwater County.
-The goal of the grant process is to assist Sweetwater County organizations with events designed to generate overnight stays in Sweetwater County lodging facilities.

The Board has developed two grant categories:
1. Advertising and Marketing
2. Sponsorship
Each event may qualify for one grant

All grant decisions of this Board are based on:
-Number of participants from outside of Sweetwater County
-Number of room nights generated
-Estimated economic impact on the area as a whole
-Opportunity to maintain and grow the event in Sweetwater County on an annual basis

The Sweetwater County Joint Travel and Tourism Board will provide marketing bonuses to grant applicants that would benefit from additional out-of-county advertising. The marketing bonus will be 25% of the approved grant amount and will be implemented by the Travel and Tourism office.

1. Advertising and Marketing Grants

Applicants that need to advertise to bring out-of-county attendees and participants to an event may qualify for an advertising and marketing grant.

The Sweetwater County Joint Travel and Tourism Board will consider the following mediums eligible for advertising and marketing grants; however, reimbursement is limited to 30% of in county advertising expenditures and 100% out of county advertising expenditures:
-Brochures
-Posters and Promotional Flyers

Preference will be given to in-county bidders when the bid does not exceed the lowest bid from an out-of-county bidder by more than 5 percent, except when the quality of the product or service is inferior to the lower bid.

No Bids Needed:
-Billboards
-Magazine advertising
-Newspaper advertising
-Radio advertising
-Television advertising

2. Sponsorship Grants

Events that draw substantial out-of-county overnight visitors to Sweetwater County without the need to advertise (i.e. conventions, culminating events, member events, events at registration capacity) may qualify for a sponsorship grant.

The Board will provide Sponsorship Grant funds for the following event expenses:
-Event Registration Forms
-Entertainment at Event
-Event Officials/Judges
-Event Awards (given away)
-Event T-shirts
-Speakers/Presenters at Event
-Rental Equipment for Event
-Event Space Rental
-Free Event Programs
-Event Brochures
-Event Posters
-Refreshments (food and/or non-alcoholic beverages) at Event

GrantWatch ID#:

GrantWatch ID#: 180598

Estimated Size of Grant:

Advertising and Marketing: The maximum application amount is $6,000.

Sponsorship: The maximum application amount is $6,000.

The Sweetwater County Joint Travel & Tourism Board will provide marketing bonuses to grant applicants that would benefit from additional out-of-county advertising. The marketing bonus will be 25% of the approved grant amount and will be implemented by the Travel & Tourism office.

Additional Eligibility Criteria:

Grants are available to Sweetwater County nonprofit organizations. Sectarian groups and religious institutions are NOT eligible. Applicants must provide Tax ID/EIN number for verification.

The Board will not provide advertising & marketing grant funds for the following:
-Phone expenses
-Equipment, portable advertising space, entertainment, administration
-Officials, judges, presenters, teachers, facilitators etc.
-Event programs and other print projects for on-site use only or sold for profit
-Alcoholic beverages

Pre-Application Information:

For Advertising and Marketing grants, a minimum of 3 competitive bids from qualified vendors must be included with the grant application for projects that require printing fees and/or production costs.

Bids are only required for printing fees and/or production costs under the Advertising and Marketing Grant. Bids are NOT required for Sponsorship Grants.

Applications will only be accepted if received by mail or hand delivered:
-No more than 12 (twelve) months before the scheduled start date of project, and
-No less than 20 (twenty) Business days prior to grant hearing.

Grant Applications are due on the dates listed below.

2018 Grant Hearings:

March 14th, 2018
-Western Wyoming Community College, Room 205, Green River @ 5:30 PM
-Application Deadline: February 15th, 2018

June 13th, 2018
-Western Wyoming Community College, Room 1006, Rock Springs @ 5:30 PM
-Application Deadline: May 17th, 2018

September 12th, 2018
-Western Wyoming Community College, Room 205, Green River @ 5:30 PM
-Application Deadline: August 16th, 2018

December 12th, 2018
-Travel and Tourism Office, Rock Springs @ 5:30 PM
-Application Deadline: November 15th, 2018

After the grant hearing, applicants will be notified within ten (10) days of the board decision. If approved, within fifteen (15) days of board decision grantee will receive two (2) contracts and two (2) letters of acceptance, one of each must be signed and returned within ten (10) days of receipt.

Contact Information:

Before starting your grant application, please review the funding source's website listed below for updates/changes/addendums/conferences/LOIs.

Jenissa Meredith, Executive Director
jmeredith@tourwyoming.com

Grant Specialist/Administrative Assistant
admin@tourwyoming.com

Sweetwater County Travel & Tourism
404 N Street, Suite 304
Rock Springs, WY 82901

(307) 382-2538

URL for Full Text (RFP):

Geographic Focus:

USA: Wyoming: Sweetwater County