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Iowa Tourism Grant

Grants to Iowa Nonprofits, Businesses, and
Government Agencies to Promote Tourism

Agency Type:


Funding Source:

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Travel Iowa

Deadline Date:

09/25/19 4:00 PM


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Grants ranging from $2,500 to $5,000 to Iowa nonprofits, businesses, and government agencies to increase tourism in Iowa by promoting tourism-related events, marketing initiatives, meetings, events, and business development activities that improve local economies around the state and the strengthen the state's economy.

Expenses must directly relate to the implementation of a tourism-related marketing initiative, event, or professional development project and be incurred during the fiscal year in which funding is being requested.

Examples of eligible expenses include:

Costs associated with executing marketing tactics and strategies, including planning, design, and production of advertising, print materials, digital tools and exhibits for consumer-focused tradeshows, payments to speakers or entertainers, venue rental, and equipment rental for tourism-related educational meetings or events.

GrantWatch ID#:

GrantWatch ID#: 144235

Estimated Total Program Funding:


Estimated Size of Grant:

ITG awards range from $2,500 to $5,000. All funds requested must be whole numbers between $2,500 to $5,000 and be in increments of $100. (i.e., $2,500; $2,600; $2,700; etc.)

Term of Contract:

All project expenses must be incurred within the calendar year (January 2020 – December 2020).

Additional Eligibility Criteria:

Applicants must be a tourism-related entity based in Iowa. This includes nonprofits, for-profits, cities, counties, and regional government and planning entities. Organizations aren’t required to be members of their respective region (Central Iowa Tourism Region, Eastern Iowa Tourism Association or Western Iowa Tourism Region) to apply.

Grant awards will be announced in November.

Any expense that doesn’t directly relate to the project is ineligible for funding. Examples include:
- Staff salaries and wages
- Vertical infrastructure
- Equipment and software
- Postage
- Marketing programs already subsidized by the Iowa Tourism Office or a tourism region
- All travel, meal and lodging costs of staff and contractors
- Alcoholic beverages
- Solicitation efforts
- Lobbying fees
- Projects that receive funding from the Regional Sports Authority District program
- Prizes given to participants or attendees

Pre-Application Information:

The application deadline is 4:00 PM on September 25, 2019.

Applicants may submit one application per funding cycle. The same project cannot receive funding from the ITG program two years in a row.

Grants require a 25 percent cash match.

Webinar Recording:

Contact Information:

Before starting your grant application, please review the funding source's website listed below for updates/changes/addendums/conferences/LOIs.

Apply online:

Contact Katie Kenne with questions: or 515.348.6258

URL for Full Text (RFP):

Geographic Focus:

USA: Iowa

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