The Event Tourism Grant Program is an annual funding program for festivals, events and sporting events that are considered tourism drivers, and provide an economic spin-off for the community via visitor spending and overnight stays.
Event priorities
General criteria:
For new events, funds can be used to assist with encouraging event participation and pre/post event tourism; or to build/purchase minor pieces of equipment required to host the inaugural event, as well as any future events.
Existing events must be undergoing substantial change (e.g., new venue location), adding new significant components (e.g., new entertainment) to the event, or must demonstrate that they are using the Town's financial assistance to leverage funding opportunities from larger funding programs (e.g. federal or provincial).