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Discover New Jersey (NJ) History License Plate Fund - Heritage Tourism Technical Assistance Grants

Grants to New Jersey Nonprofits and
Agencies to Promote Heritage-Based Tourism

Agency Type:

Foundation / Corporation

Funding Source:

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New Jersey (NJ) Historic Trust

Deadline Date:



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Grants of up to $5,000 to New Jersey nonprofit organizations and government agencies for the development and promotion of heritage tourism destinations. Proposals that develop partnerships and linkages among cultural, environmental, and historic resources are encouraged.

These technical assistance grants may be used to further the goals and objectives of the NJ Heritage Tourism Plan.

The following activities are eligible:
-Visitor and visitor-ready assessments;
-Initiatives that help to develop and promote visitor-ready sites as heritage tourism destinations;
-Interpretive planning to develop and enhance linkages between sites;
-Marketing plans and studies;
-Development of performance evaluation measures;
-Training and workshops, including speaker honoraria; and
-Other activities that are consistent with the goals and objectives of the statewide heritage tourism plan.

GrantWatch ID#:

GrantWatch ID#: 180058

Estimated Size of Grant:

The maximum technical assistance grant request is $5,000. No applicant will be awarded more than $5,000 in any fiscal year.

Additional Eligibility Criteria:

The following organizations or groups are eligible to apply for grants through this program:
1. Agencies or entities of county government.
2. Agencies or entities of municipal government.
3. Agencies or entities of state government.
4. Nonprofit organizations organized under the New Jersey Nonprofit Corporation Act (N.J.S.A.15A:1-1 et seq.) that qualify for tax-exempt status under Section 501(c)3 of the Internal Revenue code (26 U.S.C. 501 (c)). Nonprofit applicants must include documentation of their tax-exempt status and registration with the State, and IRS letter.

To document compliance with the New Jersey Charitable Registration and Investigation Act of 1994 (CRI Act), all nonprofit organizations must include a copy of a current registration number issued by the NJ Department of Law and Public Safety, Division of Consumer Affairs, Office of Consumer Protection/Charities Registration, or submit a letter from that agency confirming exemption from the requirements of charitable registration.

In addition to traditional historical organizations, eligible nonprofits may also include destination marketing organizations, tourism bureaus, chambers of commerce, etc.

The following activities and expenses are not eligible for historic site management grants:
-Acquisition of real or personal property;
-Administrative or operational costs of the agency receiving funding;
-Costs for large quantity printing of publications or brochures intended for public distribution;
-Donated materials and/or donated in-kind services;
-Food and/or beverage purchases;
-Charges for deficits or overdrafts;
-Interest expenses;
-Cost of any litigation as a result of an activity supported by this grant whether determined by judicial process, arbitration, negotiation, or otherwise;
-Services, materials, or equipment obtained by a local governmental unit or nonprofit organization under any other State program;
-Contract cost overruns, not approved, which exceed the allowable amount under contract specifications;
-Costs for grant application expenses;
-Architectural plans, reports, studies related to a capital exercise;
-Work including physical improvements, alteration, repair, restoration, and/or maintenance;
-Work performed for a local government unit which has not been awarded in compliance with the State Contracts Law, N.J.S.A. 52:32-1 et seq. or the Local Public Contracts Law, N.J.S.A. 40A:11-1 et seq.;
-Costs related to overseeing or managing the proposed exercise;
-Planning, refurbishing or installing permanent or temporary museum exhibits; individual signage may be an eligible activity if tied specifically to public education about the interpretation of the structure or site or if signage provides barrier-free program access to an historic site or structure; the design and content of any signage must be approved by the NJHT before fabrication; and
-Collections management including: a. Cataloging an artifact or archival collection; b. Appraising or documenting collections; c. Instituting conservation measures for artifacts; and d. Furnishing plans.

Pre-Application Information:

Applications to the Discover NJ History License Plate Fund for heritage tourism initiatives will be accepted at any time throughout the fiscal year, July 1 – June 30, until the annual allocation has been exhausted.

Applications must be received by the following dates to be considered at the subsequent board meeting: February 1, May 1, August 1, November 1.

Applications received after these dates will roll into the next round. The NJ Historic Trust Board will vote on the grants during their regularly scheduled quarterly meetings. Applicants will be notified in writing of the decision on their request.

The preferred method of application is online. Online applications will receive an email receipt once the application has been submitted.

Potential applicants are encouraged to reach out to NJ Historic Trust staff to discuss their projects prior to applying.

On an annual basis, total disbursements may not exceed the total of that which was earned by the license plate fund in the previous year.

There are no requirements for matching funds, specifically. However, if the request is for a portion of a larger project, the applicant must provide the total budget for the entire initiative and indicate the source for the remaining funds.

Contact Information:

Before starting your grant application, please review the funding source's website listed below for updates/changes/addendums/conferences/LOIs.

Apply Online:

Department of Community Affairs
New Jersey Historic Trust
PO Box 457
Trenton, NJ 08625-0457

P: (609) 984-0473
F: (609) 984-7590

URL for Full Text (RFP):

Geographic Focus:

USA: New Jersey