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Community Enrichment Program (CEP)

Contracts for Services to Hawaii Nonprofits and Government
Agencies for Community-Based Projects That Promote Tourism

Agency Type:


Funding Source:

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Hawai‘i Tourism Authority (HTA)

Conf. Date:


Deadline Date:

07/05/19 4:30 PM HST


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Contracts for services to Hawaii nonprofit organizations and government agencies for innovative community projects that promote tourism. Funding is intended to enhance Hawaii’s product offerings in a range of focus areas, including culture, agriculture, education, culinary, health and wellness, nature, technology, sports, and voluntourism. These community-based projects should provide unique, authentic, and highly-valued visitor experiences and activities. One of the goals of the program is to ensure there are a sufficient number of quality, innovative visitor experiences to satisfy the high number of returning visitors and visitors with sophisticated needs.

The objectives of the CEP are to:
- Develop new tourism products in the nine (9) targeted niche areas of agriculture, culture, culinary, education, health and wellness, nature, sports, technology and "voluntourism" (tourism related to travel to participate in voluntary work, typically for a charity).
- Support community-based tourism initiatives.
- Support authentic experiences.
- Provide economic benefit to communities.
- Ensure the availability of events, activities and experiences throughout the year and that they are distributed throughout the State. Special attention given to the “shoulder” periods of April and May, and September through the first half of December to attract additional visitors to the Hawaiian Islands.
- Support marketing and promotional efforts with The Hawaiian Islands and keep in line with each island’s brand identity.

Eligible applicants should create events, activities, and experiences, which fulfill visitors' expectations of a quality destination:
- Unique (to Hawai‘i) activities/experiences.
- Friendly interaction with residents.
- Variety of activities/experiences.
- Variety of cuisine and dining options.
- Good value for the money

For additional information about tourism niche areas, see:

The HTA would like to encourage applicants to consider incorporating and implementing “green” practices into programs and/or projects. These practices could include, but are not limited to, efforts such as:
1. Increasing recycling efforts;
2. Minimizing waste production;
3. Buying local;
4. Minimizing printing and limiting number of handouts;
5. Using recycled products such as paper for printing;
6. Using more environmentally friendly products or biodegradable products;
7. Providing transportation alternatives such as car sharing or park and rides;
8. Conserving water;
9. Ensuring your venue has an environmental sustainability policy; and/or
10. Incorporating energy efficient practices.

GrantWatch ID#:

GrantWatch ID#: 185887

Estimated Size of Grant:

HTA is not imposing an award limit. However, applicant will be judged on the reasonableness of their request and the likelihood of success.

Term of Contract:

Project Term: Project occurring during Calendar Year 2020.

Additional Eligibility Criteria:

Nonprofits and Government Agencies may apply:
- Entity Type: Applicant must be a licensed 501(c)(3) or government agency. Applications will not be accepted from for-profit businesses for this RFP. For-profit businesses that apply under a fiscal sponsor for the purpose of achieving non-profit status will be rejected.
- Exception: A 501(c)(3) fiscal sponsor may apply on behalf of the sponsored organization if that organization can show that they themselves have a pending application for 501(c)(3) status. This exception will be allowed for one year only—applicants who take advantage of this exception this year will not be allowed to apply the exception in any future year. A copy of the organization’s signed and submitted Application for Recognition of Exemption (IRS Form 1023) must be uploaded with your proposal to qualify.

Multiple proposals from an organization for different and separate projects will be accepted and considered independently of each other. HTA solicits proposals for a variety of programs (community enrichment programs, Hawaiian culture, etc.). An applicant may not apply for funding from more than one (1) of those programs for the same project or event. In addition, a project or event may not receive funding from more than one (1) HTA program in the same year.

The following activities are not eligible for funding:
a. Hula event, surfing event, canoe-paddling event, or a Hawaiian steel guitar event. For these, please apply to the Kūkulu Ola program;.
b. Business or organizational start-up plans;
c. Fundraising events;
d. Litigation efforts;
e. Endowments;
f. Real Property;
g. Capital improvements;
h. Conferences/Conventions;
i. Salaries and fringe benefits;
j. Merchandising (HTA funds to purchase goods (e.g. T-shirts) which will be resold for a profit);
k. Computer equipment;
l. Projects receiving funding from other HTA programs for the year 2020, including, but not limited to, the Kūkulu Ola Program, and Aloha ‘Āina Program;
m. Projects relating to other niche areas than those specifically addressed by CEP;
n. Reimbursement for pre-award expenditures or costs before January 1, 2020;
o. Administrative costs outside of salary and fringe benefits: Only up to fifteen percent (15%) of award money may be used for administrative costs.

Pre-proposal Conference:

HTA management will be visiting the neighbor islands to conduct informational briefings and to answer questions about this RFP:


- Hilo: Monday, May 13 / 9:30 a.m. - 11:30 a.m.
Grand Naniloa Hotel, Private Dining Room
93 Banyan Dr, Hilo, HI 96720

- Waikoloa: Tuesday, May 14 / 9:30 a.m. - 11:30 a.m.
Hilton Waikoloa Village, Kings 2
69-245 Waikoloa Beach Drive, Waikoloa, HI 96738


Thursday, May 16 / 9:30 a.m.- 11:30 a.m.
Hawai‘i Convention Center, ‘Emalani Theatre Rm. 320
1801 Kalakaua Ave, Honolulu, HI 96815


Friday, May 17 / 9:30 a.m. – 11:30 a.m.
Sheraton Kaua‘i Resort
2440 Ho‘onani Rd., Kōloa, HI 96756


Tuesday, May 21 / 9:30 a.m. – 11:30 a.m.
Kūlana ‘Ōiwi Hālau
DHHL / OHA Conference Room
600 Maunaloa Highway, Kaunakakai, HI 96748


Wednesday, May 22 / 10:30 a.m. – 12:30 p.m.
Lāna‘i Heritage Center Room #126
730 Lanai Ave, Lanai City, HI 96763


Thursday, May 23 / 9:30 a.m. – 11:30 a.m.
Maui Arts & Cultural Center, Morgado Hall
1 Cameron Way, Kahului, HI 96732

Pre-Application Information:

Deadline for receipt of proposals is July 5, 2019, 4:30 PM HST.

Procurement Timeline:
- Distribution of RFP: Thursday, May 2, 2019
- Orientation / HTA RFP Informational Briefings: May 13-24 2019
- Deadline to submit written questions to HTA: Friday, May 24, 2019
- RFP Addendum – Responses to Written Questions Issued: Week of June 3, 2019
- Deadline for Protest of Content to RFP: Within 5 calendar days of issuance of Addendum with answers to questions
- Deadline for written proposal submissions (by 4:30 pm HST): Friday, July 5, 2019
- Notice of Selection or Non-selection: Week of August 12, 2019
- Deadline to Protest Award or Non-Award: Within 5 business days of notice of non-award
- Mandatory CEP 2020 Contractor Meeting: TBD

Applicants may submit written questions by the date specified in the timeline. The HTA will share answers via an Addendum to this RFP. Please provide questions as an unprotected Word document, not as a PDF or picture. Deadline to submit written questions to HTA is Friday, May 24, 2019.

CEP versus Kūkulu Ola Program: Kūkulu Ola projects can sometimes be events-based and so there can be come confusion regarding which RFP to apply for. HTA has made the following distinctions regarding the designation of different events:
- Kūkulu Ola: Hula, surfing, canoe-paddling, or Hawaiian steel guitar events.
- CEP: ‘Ukulele or slack key guitar events.

Each county has been assigned a tourism specialist whose job it is to help applicants with their applications. These specialists are not members of HTA staff, and are not evaluators, and so may be contacted without threat of disqualification. Please contact the specialist in your county only.

The matching funds requirement that has appeared in previous CEP RFPs/contracts has been eliminated. It is not required to show matching funds. However, evidence of sustainability and outside support, in the form of financial contributions, will be a factor in the RFP scoring. Please be sure to disclose any such support in your budget narrative. The more money the applicant is asking for, the more outside support and funding the evaluators will expect to see.

Applicants awarded funds through this RFP must agree to attend HTA mandated training workshops/seminars on HTA’s contract management and payment process, public relations, and other relevant topics.

Awardee must present a Certificate of Vendor Compliance (CVC) before they can be contracted with the State. Failure to get a CVC in a timely manner will result in the award being rescinded. See:

This is not a grant. Awardees will be signing a contract. A contract is a legally binding document that requires proof of services prior to payment. Contractor will be put on a payment schedule and each payment will have associated deliverables tied to it. Contractor will be required to submit an invoice along with any related deliverables in order to receive payment. The signed and notarized contract will be due by November 30, 2019.

Contact Information:

Before starting your grant application, please review the funding source's website listed below for updates/changes/addendums/conferences/LOIs.

Register and apply online:

Ronald D. Rodriguez, Contracts Specialist / Procurement Officer
Evita Cabrera, Contract Specialist

Submit questions to:
Phone: (808) 973-9449

For technical problems with the eCivis system, please email

Hawai‘i Tourism Authority
1801 Kalākaua Avenue
Hawai‘i Convention Center, First Level
Honolulu, Hawai‘i 96815

County contacts:

County of Kaua‘i
Nalani Brun, (808) 241-4952

City & County of Honolulu
Sharleen Oshiro, (808) 768-3893

County of Maui
Ipo Mossman, (808) 270-7992

County of Hawai‘i
Frecia Cevallos, (808) 961-8505

Funding or Pin Number:

HTA RFP NO. 20-01

URL for Full Text (RFP):

Geographic Focus:

USA: Hawaii