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OMIF Live Music

Grants to Ontario Music Promoters and
Presenters for Live Music Events

Agency Type:


Funding Source:

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Ontario Creates - Ontario Music Investment Fund (OMIF)

Conf. Date:


Deadline Date:

10/06/21 5:00 PM EST


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Grants to Ontario music promoters and presenters to increase the quality and number of live music experiences available for Ontario residents and visitors to enjoy. First-time applicants are required to contact staff prior to submitting an application. Funding is intended for events, festivals, and concerts featuring Canadian artists. For all activities supported in the Live Music stream, artists must be professional musicians and remunerated for their performances.

Key Objectives:

  • Increase the number of opportunities for artists in Ontario to develop their careers by reaching new and larger audiences and increase their income through performance-related revenue streams;
  • Advance the caliber of live music experiences in Ontario in communities across the province;
  • Expand employment and career opportunities for promoters, presenters, live event technical crew and other professionals in the live music sector; and
  • Create opportunities to drive revenue growth and economic development in Ontario through live music events.

Eligible activities/costs may include, but are not limited, to:

  • Canadian artist fees.
  • Venue or site rental.
  • Production and presentation costs, including audio and visual support, technical and stage crews.
  • Designing and producing video and multimedia stage shows, including special effects and onsite signage explicitly created for the performance or tour.
  • Costs associated with live-streaming and virtual performances.
  • Advertising costs, in all media, that is directly related to eligible performances.
  • Engaging public relations services for activities directly related to the promotion of the performance(s).
  • Business development/capacity building activities (e.g. staff training and development, market intel/analysis, business/financial planning, digital innovation).
  • Costs related to accessibility improvements to comply with the Accessibility for Ontarians with Disabilities Act, 2005 (AODA) directly associated with the event programming (e.g. ramping, accessible viewing areas).
  • Costs associated with public health safety measures for COVID-19.

GrantWatch ID#:

GrantWatch ID#: 186708

Estimated Size of Grant:

Funding is available in the form of a direct grant.
- Up to 50% towards the cost of eligible activities
- The maximum funding is 40% of the company’s two-year average of total revenue to a maximum cap of $125,000
- Applicants must have minimum annual revenues of $25,000

Term of Contract:

Activities must take place between December 1, 2021 to November 30, 2022.

Additional Eligibility Criteria:

Eligible Applicants:
- Domestic Music Promoters and Presenters (including festivals) must have revenues under $1M to apply to this program.
- Applicants with revenues under $1M who meet the eligibility criteria for OMIF as well as Celebrate Ontario may not receive funding from both programs for the same festival/activity in the same activity window.
- Domestic Music promoters and presenters (including festivals) with revenues over $1M who meet the eligibility criteria for Celebrate Ontario are NOT eligible to apply for OMIF. Domestic music promoters and presenters with revenues over $1M who do not meet eligibility criteria for Celebrate Ontario may be considered eligible for OMIF support.

Ineligible Applicants
The OMIF will also not accept applications from the following:
- Festivals, except where music is the primary activity and the festival presenter meets the requirements outlined in this document
- Federal, provincial, municipal governments and/or their agencies
- Universities or Colleges
- Unincorporated or unregistered artists and organizations
- Venues and Clubs (unless acting in capacity of promoter for more than one venue)
- Domestic Music promoters and presenters (including festivals) with revenues of over $1M (based on average of 2 most recent fiscal years) who meet the eligibility criteria for Celebrate Ontario.

Detailed eligibility information can be found at

Ineligible expenses

Pre-proposal Conference:

Interested applicants are strongly encouraged to attend the Ontario Creates Information Sessions. Please complete the online registration form by 5:00 pm ET on the day prior to the Information Session. Unregistered guests will only be accepted if space permits.

Webinar 1:
Date: Wednesday, August 25, 2021
Time: 11:00 AM - 12:30 PM EST

Webinar 2:
Date: Wednesday, September 15, 2021
Time: 11:00 AM - 12:30 PM EST

Pre-Application Information:

The deadline for the OMIF Live Music stream applications is Wednesday, October 6, 2021 by 5:00 PM EST for activities that must take place between December 1, 2021 to November 30, 2022.

Decisions will be communicated by January 2022.

First-time applicants and applicants intending to apply to both OMIF and the Reconnect Festival and Event Program must contact the OMO at least three weeks ahead of the application deadline to discuss eligibility.

Applicants are strongly encouraged to begin the application process early to allow ample time to compile and complete the necessary information. The application can be worked on over time and save information as it is entered. Once saved, you can go back to edit and/or add information up until the time when the application is actually submitted.

The OMIF contribution can comprise a maximum of 50% of the total budget. Financing from public/private funding agencies/bodies does not need to be confirmed at the time of application. However, unconfirmed funding from these sources should be supported with information, timelines, and documentation to demonstrate the applicant's level of confidence in receiving such funding.

Contact Information:

Before starting your grant application, please review the funding source's website listed below for updates/changes/addendums/conferences/LOIs.

Apply online:

Direct questions to:
Program Coordinator, Live Music

Enquiries regarding the Online Application Portal (OAP) should be directed to

URL for Full Text (RFP):

Geographic Focus:

Canada: Ontario;

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